From the Diploma in Digital Marketing to Postgrad. Meet Michela.

Throwback to six years ago and Michela Urry was one of the island’s first students to achieve her Professional Diploma in Digital Marketing which helped her land her first marketing assistant position. This year, she was Malta’s first to enrol for the Postgraduate in Digital Marketing and she’s also celebrating her new ‘Head of Marketing’ title. This is her story.

You’ve recently moved from digital marketing executive to Head of Marketing, how has learning helped you progress?

The Diploma in Digital Marketing helped me score my first job in the field which enabled me to explore all aspects of digital marketing with great brands. Since then, I’ve had the opportunity to absorb information from my managers, courses, webinars, and work experience which helped me develop my own skills and push myself to achieve greater goals.

Why has the Diploma in Digital Marketing certificate become a must-have for all talent?
Digital Marketing has become one of the most essential tools for any business to market its product or service. Although some aspects of traditional marketing are still highly used, most businesses have shifted to an online campaign as they can monitor and see results more efficiently. Reporting has given companies the ability to make decisions on best-performing platforms and reach their target audience.
Why did you enrol for the Postgraduate in Digital Marketing course?
Having never attended University, my dream was always to continue studying as a mature student, so once this course was available I took the opportunity to enrol and further my knowledge in the field and take my career a step further. I’m always eager to learn and be at the top of my game while working in this industry.
What’s next for you?
Presently I am focusing on achieving my Postgraduate Expert in Digital Marketing which will allow me to take our clients’ brands to new heights. Being part of this dynamic industry means having to continually learn about the latest updates, platforms and, technology which is why I can’t wait to see how I can continue developing my skills.
A message to Diploma in Digital Marketing students encouraging them to take the next step in their learning journey.
We live in a fast-paced world and broadening your knowledge is essential to keep up. Take the leap, you won’t regret it.
The Postgraduate in Digital Marketing is the obvious choice for students who have solid foundations in digital marketing and want to stand out. It’s the only way to reposition yourself as the top talent brands need to lead growth. From the very start of her learning journey, Michela’s had clear goals of what she wanted to accomplish and we are certain that we will be following up with this talent very soon to see what new career milestone she’s celebrating next.

 


The Professional Diploma in Digital Marketing helped me score my first job in the field.

MICHELA URRYHead of Marketing