Gianluca Bezzina, ICE Malta’s first brand ambassador
Recently titled Malta’s ‘most popular doctor turned Eurovision superstar’, Gianluca Bezzina has confirmed his participation in ICE Malta’s upcoming marketing campaign ‘FACES – Real Life Stories’, a campaign which will be officially launched during March and which showcase people from all walks of life who have completely different real life stories yet one thing in common – they’re all past or present ICE Malta students.
‘We were honoured to have Gianluca launch our FACES campaign as apart from Gianluca being a dear friend of ICE Malta and an ICT enthusiast, his Eurovision entry is all about an I.T student named Jeremy – a perfect link to our real life stories campaign. Apart from the FACES – Real Life Stories campaign and a number of other unique sponsorships and competitions, we will be sharing some of Gianluca’s travel and music experiences leading him to the final Eurovision night in Sweden with our social media followers and students’ Nikolai Sammut explains
During the coming weeks, the ICE Malta FACES campaign will introduce a number of real life stories including a University of Malta student studying at ICE Malta to create a mobile application for her thesis, a yoga instructor who’s development and designing her own website, a lawyer who has just bought a palazzo in Valletta and is attending an AutoCAD course, a pharmacist studying photography in the weekends, a TV producer who’s an online marketing guru, our Creative Student Showcase winner and editor of the popular Deceduti who is studying Game Development, a South African web developer who is getting Microsoft accredited, together with other individuals who will be sharing how ICT is an essential part of their career and personal lifestyle.
Our 2013/2014 ‘FACES – Real life stories’ campaign, shows our committed to encourage students to invest in further ICT studies no matter which career path they have chosen. Together with industry leaders and our highly acclaimed vendors such as Microsoft, Adobe, Autodesk and CISCO we guarantee that ICE Malta students have world wide recognized certifications, practical ‘hands on’ experience and a ‘small classroom’ school philosophy together with guidance from the finest professional and dedicated tutors and are truly as our slogan promises ‘one step ahead’. Nikolai Sammut, principal of ICE Malta concluded.
Gianluca Bezzina, ICE Malta’s first brand ambassador, FACES campaign 2013/2014